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A propos – Symphony

A propos

What We Do

Whatever it takes.

The days of advertisers shouting from the rooftops are over. So SYMPHONY works harder. In every medium. With every audience. We find the customers you want to reach and learn what drives and inspires them. We turn those insights into targeted strategies, smarter media buys and stronger creative. We put in the work to take you to the next level.

 

Expertise across the board.

We’ve mastered combining strategy and data to drive everything we do. Creative tells your story. Smart media keeps the conversation alive. With experts in every discipline and a full suite of in-house capabilities, we collaborate with you to execute your vision flawlessly.

 

Advertising

From digital and social to out of home and TV—and everywhere in between—we utilize emerging and traditional platforms to introduce clients to the world.

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  • General
  • Retail
  • Television
  • Digital
  • Social
  • Direct Marketing
  • B2B
  • Promotions
  • Direct Mail
 

Brand & Strategy

We build strong, consistent brands that carry across a variety of media, from early conception to logos to integrated campaigns.

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  • Brand Positioning
  • Brand Strategy & Messaging
  • Research
  • Competitive Analysis
  • Account Management
  • Strategic Planning
  • Style Guides
  • Brand Books
  • Digital Brand Transition
  • Focus Groups/Testing
  • Integrated Campaigns
 

Content Strategy & Copywriting

Scripts, web and social, long-form, you name it—we write powerful content that makes people slow down and discover.

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  • Copywriting
  • Copyediting
  • Editorial Services
  • Content Development
  • Long-Form Writing
  • Radio Scripts
  • Web & Social Writing
 

Social Media & Content Marketing

We stay on top of what’s trending, so your social media plans, content and monitoring will be custom, relevant and organized.

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  • Holistic Strategic Planning
  • Custom Content Development
  • Paid Social Media Strategy, Planning & Buying
  • Influencer Engagement
  • Community & Reputation Management
  • User-Generated Content
  • Growth Monitoring
  • Social Listening, Analytics & Reporting
  • Competitive Audits
 

Public Relations

Bottom line is, we make you look really good. Your community, the media, the world will be eager to get to know you.

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  • Media Relations
  • Crisis Response
  • Community Relations
  • Issues Management
  • Openings & Events
  • Product Launches
  • Internal Communications
 

Media Planning & Buying

From strategy and planning to buying and analytics, we make the most of your budget to help you meet your audience directly, across digital and traditional media.

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  • Fully Integrated Strategy Development
  • Media Planning & Buying
  • Comprehensive Data Analytics Services
  • SEM
  • Competitive Inbound Analysis
 

Design

We help clients make a bold, memorable impression. We build upon your brand identity, creating a style that transfers across media.

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  • Brand Identity Creation
  • Branding Collateral
  • Logo Design
  • Naming
  • Print Design
  • Style Guides
  • Packaging
  • Digital Design
  • Visual Design
  • OOH
  • Data Visualization & Infographics
 

Digital

We use the latest and most effective tools in development and design to reach not just the most people, but the right people.

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  • Responsive Website Design
  • Mobile App Development
  • Integrated Campaign Microsites & Landing Pages
  • E-Commerce Websites
  • SEO Optimization
  • Information Architecture
  • User Experience (UX) & Wireframing
  • Front-End & Back-End Development
  • Quality Control & Site Maintenance
  • Email Marketing & Automation
  • Banners & Online Network Ads
 

Broadcast & Motion

From six-second online videos to 60-second TV spots, our in-house production studio, Charles Street Films, has you covered every step of the process.

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  • Full Broadcast Capabilities
  • In-House Broadcast Production
  • Full Editing Suite
  • Dedicated Studios
  • Web Videos
  • Storyboards
  • Animatics
  • Scriptwriting & Casting
 

Multimedia Production

Our digital studio and interactive team elevate our collaborative creations to the next level.

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  • High-End Photography
  • Digital Retouching
  • Custom Illustration
  • 3D Modeling
  • CGI Animation
  • Motion Graphics
  • Print Production
 

Consulting

We make sure clients can take what we create, maintain it and continue to get results.

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  • Strategic Business Consulting
  • Marketing Consulting
  • Industry Analysis
  • Innovation Development
  • Executive Training
  • Marketing & Advertising Training
  • Social Media Training
  • Public Relations/Media Training
 

Data Analytics

We follow up, tracking and analyzing progress, and we use our findings to make a strategic plan for the future.

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  • Establishing Goals, KPIs & Benchmarks
  • Custom Tracking & Reporting
  • Test/Learn Strategies & Execution
  • Data Mining & Analysis
  • Awareness Tracking
  • Attribution Modeling Support & Analysis
  • Campaign Monitoring
  • Clearance Reporting
  • Ongoing Data-Driven Optimization